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The Strategic Value of Information

Volkwyn:The Strategic Value of Informat
Autor: Robert Volkwyn
Verfügbarkeit: nur noch 3 lieferbar
Artikelnummer: 2024786
ISBN / EAN: 9783659849541

Verfügbarkeit: sofort lieferbar

39,90
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Produktbeschreibung

The challenges facing the modern organisation are dynamic. Meeting these challenges requires empowered, innovative business leaders. A key component of the empowerment process is the steady supply of relevant information, upon which the decision-making process leverages. Since strategic planning concerns itself with establishing the major direction of an organisation, a clear understanding of the input variables is required. Information facilitates this process. Yet, herein lies the caveat: the avalanche of information in the computer age without effective management can complicate, rather than simplify, the decision-making process. Additionally, investing in Information Technology can consume huge financial resources. Executives struggle to quantify the return on such investment. They might ask, "Why do we need to spend twenty million dollars to remain competitive instead of just a few million to improve customer service levels?" This book sets out the hypothesis that investment in relevant, customer-focused information systems adds value and provides a return in excess of the cost of capital.

Zusatzinformation

Autor Verlag LAP Lambert Academic Publishing
ISBN / EAN 9783659849541 Bindung Taschenbuch

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